What Is The Cost Of Youtube Red
 | |
| Formerly |
|
|---|---|
| Type | Subscription service |
| Industry | Net |
| Founded | November fourteen, 2014 (November fourteen, 2014) |
| Headquarters | 901 Cherry Avenue, San Bruno, California U.S. |
| Expanse served | 102 countries
|
| Owner | Alphabet, Inc. |
| Members |  fifty million (as of Jan five, 2021[update]) |
| Parent | Google (through YouTube LLC) |
| Website | www |
| Footnotes / references [1] [2] [3] [iv] | |
YouTube Premium (formerly Music Key and YouTube Red) is a subscription service offered by the video platform YouTube. The service provides advertizement-free access to content across the service, as well as access to premium YouTube Originals programming produced in collaboration with the site'south creators, downloading videos and background playback of videos on mobile devices, and access to the YouTube Music music streaming service.[5]
The service was originally launched on November fourteen, 2014, as Music Key, offering advertizing-free streaming of music videos from participating labels on YouTube and Google Play Music.[half dozen] [7] [8] The service was then revised and relaunched as YouTube Red on Oct 31, 2015, expanding its telescopic to offer advertisement-free access to all YouTube videos, as opposed to just music.[9]
YouTube announced the rebranding of the service equally YouTube Premium on May 17, 2018, alongside the return of a split, YouTube Music subscription service.[ten] [11] Later in the year, it was reported that YouTube was planning to make some of the original content associated with the service available on an advertizement-supported ground.
History [edit]
YouTube Red'due south logo between 2017 and 2018.
The service was first unveiled in November 2014 every bit Music Key, serving every bit a collaboration between YouTube and Google Play Music, and meant to succeed the old's own subscription service. Music Primal offered advert-free playback of music videos from participating labels hosted on YouTube, every bit well equally background and offline playback of music videos on mobile devices from within the YouTube app. The service also included access to Google Play Music All Access, which provides advertisement-complimentary sound streaming of a library of music.[12] Aslope Music Key, Google too introduced tighter integration between Play Music and YouTube'south apps, including the sharing of music recommendations, and admission to YouTube's music videos from within the Play Music app.[7] [8] Music Key was not YouTube'due south outset foray into premium content, having launched film rentals in 2010,[13] and premium, subscription-based channels in 2013.[14]
During its invite-but beta, Music Central faced mixed reception due to the limited scope of the offer; YouTube's chief business officeholder Robert Kyncl explained that his daughter was confused over why videos of songs from Frozen were not "music" in the scope of the service, and thus not advertisement-free.[nine] These concerns and others led to a revamping of the Music Fundamental concept to create YouTube Red; unlike Music Primal, YouTube Cherry was designed to provide ad-free streaming to all videos, rather than just music content. This shift required YouTube to seek permission from its content creators and rights holders to allow their content to be part of the ad-gratuitous service; under the new contract terms, partners would receive a share of the total acquirement from YouTube Scarlet subscriptions, as determined by how much their content is viewed past subscribers.[9]
YouTube also sought to compete against sites such as Netflix, Amazon Prime Video and Hulu by offering original content (YouTube Originals) equally part of the subscription service, leveraging prominent YouTube personalities in combination with professional producers. Robert Kyncl acknowledged that many of YouTube's prominent personalities had built their followings and created content while operating on a "shoestring budget", merely he maintained that "in order to scale up, information technology takes a different kind of enterprise, a different kind of skill ready" such every bit story-telling and "showrunning".[9] [fifteen] Prominent YouTube personality PewDiePie, who was involved in one of the planned originals for the service,[15] explained that the service was meant to mitigate profit loss from the use of advert blocking.[16]
YouTube Red was officially unveiled on October 21, 2015.[9] On May eighteen, 2016, YouTube Red and YouTube Music launched in Australia and New Zealand, the first countries to proceeds access to the service outside the United States.[17] [xviii]
On Baronial 3, 2016, YouTube Cherry back up was added to the YouTube Kids app.[19] On August 17, 2017, the service launched in Mexico.[twenty]
On December 6, 2016, YouTube Red expanded to Republic of korea.[21]
Every bit YouTube Premium [edit]
On June xviii, 2018, YouTube rebranded the service as YouTube Premium. The rebranding came alongside the re-launch of YouTube Music, with a dissever subscription service focused on music. The price of the service also changed from US$9.99 to US$11.99 per month for new subscribers. The existing pricing, also as bundling of YouTube Premium with Google Play Music, was grandfathered in some countries for those who subscribed prior to the rebranding. Alongside the rebranding, the services also expanded into Canada, and 11 European countries (Austria, Finland, France, Federal republic of germany, Ireland, Italia, Norway, Russia, Spain, Sweden and the United Kingdom).[22] [23] [24] By July 2019, the services were available in approximately 60 countries and territories with a subscription price difference.[25] [26] On April xx, 2020, support was added for Unified Payments Interface for subscribers in India.[27] In Baronial 2021, a new subscription version called YouTube Premium Lite has been introduced in countries such as Belgium, Denmark, Finland, Grand duchy of luxembourg, Norway and Sweden. The service removes ads throughout YouTube, but does not include the other benefits of YouTube Premium.[28]
Features [edit]
A YouTube Premium subscription allows users to watch videos on YouTube without advertisements across the website and its mobile apps, including the dedicated YouTube Music, YouTube Gaming, and YouTube Kids apps. Through the apps, users can also save videos to their device for offline viewing, play their sound in the groundwork, and in picture show-in-picture mode on Android Oreo and newer.[29] [7] [8] YouTube Premium as well offers original content that is sectional to subscribers, which is created and published by YouTube'south largest creators.[30] The service also offers advert-free music streaming for YouTube Music.[nine]
Content [edit]
YouTube Premium offers original films and series produced in collaboration with professional person studios and YouTube personalities,[ix] nether the banner YouTube Originals. For multi-episode series, the first episode of a YouTube Originals series is bachelor free.[9] In selected countries where the service is not nevertheless available, individual episodes tin can also be purchased through YouTube or Google TV.[31] Admission to YouTube Originals is also included in YouTube'due south dissever streaming goggle box service YouTube TV, but a YouTube Premium subscription is however required for the service's other benefits.[32]
In November 2018, it was reported that YouTube was planning to offer some of its premium shows available for costless on an advertising-supported footing by 2020. The Premium subscription would still cover advertisement-free access, timed exclusivity windows for original content, and content that is non made freely-available.[33] [34]
Reception [edit]
Licensing terms for channels [edit]
In May 2014, prior to the official unveiling of the Music Key service, the independent music trade system Worldwide Independent Network alleged that YouTube was using not-negotiable contracts with independent labels that were "undervalued" in comparison to other streaming services, and stated that YouTube threatened to block a label'south videos from public admission if they did non agree to the new terms. In a argument to the Financial Times in June 2014, Robert Kyncl confirmed that these measures were "to ensure that all content on the platform is governed by its new contractual terms". Stating that 90% of labels had reached deals, he went on to say that "while nosotros wish that we had [a] 100% success rate, we understand that is not likely an achievable goal and therefore information technology is our responsibility to our users and the industry to launch the enhanced music experience".[35] [36] [37] [38] The Financial Times later reported that YouTube had reached an aggregate deal with Merlin Network—a trade grouping representing over twenty,000 contained labels, for their inclusion in the service. Withal, YouTube itself has not confirmed the deal.[viii]
Following the unveiling of YouTube Cherry-red, it was stated that these aforementioned contractual requirements would at present apply to all YouTube Partner Program members; partners who do non accept the new terms and revenue sharing agreements related to the YouTube Cherry service will take their videos blocked entirely in regions where YouTube Ruby is available.[39] The YouTube channels of ESPN were a notable party affected past the alter; a representative of ESPN's parent, The Walt Disney Company, stated that conflicts with third-party rights holders in regard to sports footage contained in ESPN'south YouTube videos prevented them from being offered under the new terms. A limited number of older videos remain on ESPN's primary aqueduct.[40]
Similarly, a large amount of content licensed past Japanese record labels became unavailable in regions where YouTube Cherry-red is bachelor. It was believed that the ability to download videos for offline viewing in YouTube Red was a field of study of hesitation for Japanese media companies due to the need to monitor when, where, and how content is being used in accordance with Japanese copyright laws, hence their content was blocked under the new requirements.[41] [42] [43]
See also [edit]
- Subscription video on demand
- List of streaming media services
References [edit]
- ^ Deahl, Dani (June 18, 2018). "YouTube Music and YouTube Premium officially launch in Us, Canada, UK, and other countries". The Verge . Retrieved June 18, 2018.
- ^ Gao, Richard (June 18, 2018). "YouTube Premium and Music launch today in 17 countries, including Canada and 11 European countries". Android Police force . Retrieved June 18, 2018.
- ^ "Paid memberships available locations - YouTube Aid". support.google.com . Retrieved July 17, 2019.
- ^ "YouTube Premium and Music at present available in 14 more countries". GSMArena.com.
- ^ Statt, Nick (June 23, 2016). "YouTube Cerise buys its first big Boob tube series". The Verge. Vocalization Media. Retrieved March 26, 2017.
- ^ Trew, James (November 12, 2014). "YouTube unveils Music Key subscription service, here's what you demand to know". Engadget. AOL. Retrieved March 26, 2017.
- ^ a b c Newton, Casey (November 12, 2014). "YouTube announces plans for a subscription music service". The Verge. Phonation Media. Retrieved March 26, 2017.
- ^ a b c d Spangler, Todd (November 12, 2014). "YouTube Launches 'Music Key' Subscription Service with More Than 30 Million Songs". Diversity. Penske Media Corporation. Retrieved March 26, 2017.
- ^ a b c d e f one thousand h Popper, Ben (October 21, 2015). "Red Dawn: An inside look at YouTube's new ad-gratuitous subscription service". The Verge. Vocalism Media. Retrieved March 26, 2017.
- ^ "Introducing YouTube Premium". Official YouTube Web log. May xvi, 2018. Retrieved May 17, 2018.
- ^ Savov, Vlad (May 17, 2018). "Google announces YouTube Music and YouTube Premium". The Verge . Retrieved May 17, 2018.
- ^ Mediati, Nick (November fifteen, 2014). "Google Play Music subscribers will become free access to YouTube Music Key". PC World. International Data Group. Retrieved March 26, 2017.
- ^ Helft, Miguel (Jan 20, 2010). "YouTube Takes a Modest Step Into the Moving picture Rental Market place". The New York Times . Retrieved March 26, 2017.
- ^ Spangler, Todd (May 9, 2013). "YouTube's 30 Pay-Channel Partners Run from Kid Fare to Cage Matches". Variety. Penske Media Corporation. Retrieved March 26, 2017.
- ^ a b Spangler, Todd (Oct 21, 2015). "YouTube Red Unveiled: Ad-Free Streaming Service Priced Aforementioned as Netflix". Diverseness. Penske Media Corporation. Retrieved March 26, 2017.
- ^ Shaul, Brandy (Nov 2, 2015). "PewDiePie on YouTube Red: 'Adblock Has Actual Consequences'". Adweek. Beringer Capital letter. Retrieved March 26, 2017.
- ^ Biggs, Tim (May eighteen, 2016). "YouTube Cherry-red launches in Commonwealth of australia, plus YouTube Music app. Here's what you get". The Sydney Forenoon Herald. Fairfax Media. Retrieved March 26, 2017.
- ^ Cooke, Henry (May 18, 2016). "'Premium' version of YouTube arrives in NZ". Stuff. Fairfax New Zealand. Retrieved March 26, 2017.
- ^ Perez, Sarah (Baronial 3, 2016). "YouTube Kids rolls out an advertizement-gratuitous selection". TechCrunch. AOL. Retrieved March 26, 2017.
- ^ Gao, Richard (Baronial 17, 2017). "YouTube Red now available in Mexico, costs a lot less than information technology does in the US". Android Law. Casuistic Robot. Retrieved August 23, 2018.
- ^ "Google launches advertising-complimentary YouTube subscription service in Korea", Korea Herald.
- ^ "New YouTube Music Premium costs $9.99 monthly, add together $2 to go all Scarlet perks". Ars Technica . Retrieved July 18, 2018.
- ^ Gao, Richard (June eighteen, 2018). "YouTube Premium and Music launch today in 17 countries, including Canada and 11 European countries". Android Police . Retrieved June 26, 2018.
- ^ "YouTube Music and YouTube Premium officially launch in Us, Canada, Britain, and other countries". The Verge . Retrieved June 19, 2018.
- ^ "YouTube Premium without ads for only $0.50 per calendar month! Step-by-step guide on how to actuate it". www.kodino.com . Retrieved June 24, 2020.
- ^ "YouTube Premium and Music Adds 13 More than Countries to Reach 60 Total". Digital Music News. July nineteen, 2019. Retrieved November 25, 2019.
- ^ "YouTube adds UPI payment option for Premium membership: How to employ". The Indian Express. Apr twenty, 2020. Retrieved August 18, 2021.
- ^ "YouTube Premium Low-cal - czyli odchudzona wersja subskrypcji. Testy już trwają". Mobilny Ranking (in Polish). August 3, 2021. Retrieved January 19, 2022.
- ^ "8 Android Oreo Features You Demand to Definitely Check Out". NDTV Gadgets360.com . Retrieved August 29, 2017.
- ^ Constine, Josh (October 21, 2015). "YouTube Ruby-red, A $ix.99 Site-Wide Ad-Free Subscription With Play Music, Launches Oct 28". TechCrunch. AOL. Retrieved March 26, 2017.
- ^ "YouTube Reddish Originals available locations". YouTube Help . Retrieved March 26, 2017.
- ^ Welch, Chris (April 5, 2017). "10 important things to know before signing up for YouTube Television receiver". The Verge . Retrieved August 31, 2019.
- ^ Keane, Sean (Nov 28, 2018). "YouTube making future exclusive content free with ads from 2020". CNET . Retrieved July 29, 2019.
- ^ Spangler, Todd (November 27, 2018). "YouTube to Make Originals Available for Advertisement-Supported Free Viewing". Diversity . Retrieved November 27, 2018.
- ^ Popper, Ben (June 17, 2014). "YouTube will block videos from artists who don't sign up for its paid streaming service". The Verge. Vox Media. Retrieved March 26, 2017.
- ^ Dredge, Stuart (May 22, 2014). "YouTube subscription music licensing strikes wrong notes with indie labels". The Guardian . Retrieved March 26, 2017.
- ^ Gibbs, Samuel (May 23, 2014). "Talks with indie labels stall over YouTube music subscription service". The Guardian . Retrieved March 26, 2017.
- ^ Dredge, Stuart; Rushe, Dominic (June 17, 2014). "YouTube to block indie labels who don't sign up to new music service". The Guardian . Retrieved March 26, 2017.
- ^ Constine, Josh (October 21, 2015). "YouTube Will Completely Remove Videos Of Creators Who Don't Sign Its Ruby-red Subscription Deal". TechCrunch. AOL. Retrieved March 26, 2017.
- ^ Brandom, Russell (Oct 23, 2015). "ESPN is shutting down its YouTube channels over paid subscriptions". The Verge. Vox Media. Retrieved March 26, 2017.
- ^ "CD-Loving Japan Resists Move to Online Music". The New York Times. September 16, 2014. Retrieved Jan 25, 2016.
- ^ "YouTube blocks Japanese contributors' content for refusing to utilize its paid version". Networkworld. IDG. Retrieved Jan 25, 2016.
- ^ "Japanese music and vocaloid content disappears as YouTube rolls out new paid service". RocketNews24. Dec three, 2015. Retrieved Jan 25, 2016.
External links [edit]
- Official website
Source: https://en.wikipedia.org/wiki/YouTube_Premium
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